A look into the marketing strategies that sculpt the billion-dollar beauty industry, as well as case studies featuring data from specific beauty brands in our monthly #BBMoment series.
Blog #KnowYourMIV: Karen Wazen x Pantene Read more
Blog #BBMoment: 3 Successful Brand Stories in Response to COVID Read more
Blog Weleda: The Impact of Spontaneous Celebrity Praise Read more
Blog #BeautyTalks: Roxette Arisa Howe and Alejandra Rodriguez on Influencer Marketing Read more
Blog How to Adapt Your Influencer Strategy for the new Industry Climate Read more
Blog #BBMoment: The top At-Home Beauty Campaigns During the Global Pandemic Read more
Blog Beauty Reading List: 10 Articles and Reports to Read and Share Read more
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